We need to talk about the rise of veganism
In our latest Surge video, co-director Ed Winters gives a succinct rundown of the many reasons why veganism is on the rise. Produced for EuroNews, the video goes through everything from preventing the next global pandemic, to tackling environmental destruction.
Beyond Covid-19: get ready to end animal exploitation
Remember, mourn, and be angry—but above all prepare. Let’s be ready to put an end to the exploitation of animals, which will be the cause of the next pandemic, writes Dr Alex Lockwood.
Our MUST-SEE documentaries of 2020
From glimpses into the world of farm investigations to a prediction of the state of the world in 30 years’ time, we round-up our pick of short films and documentaries that came out in 2020.
Dismantling the AHDB’s ‘Eat Balanced’ campaign of misinformation
The Agriculture and Horticulture Development Board (AHDB) came out fighting this Veganuary with its ‘Eat Balanced’ campaign, spending a reported £1.5 million on ads that specifically mention vegan diets and nutrients such as B12 and iron. There’s a strong focus on health, some mention of the planet, but nothing about the impact on animals. So, of course, we’ve released our own ad to set the record straight.
The disturbing link between slaughterhouse workers and PTSD
As animal rights activists it’s easy to demonise slaughterhouse workers, the cogs in the machinery of death. We ask ourselves what drives a person to choose to kill sentient beings for hours each day, a constant barrage of the most horrendous sights, sounds and smells. We round up the research and articles that try to get to the bottom of slaughterhouse work and its effect on mental health.
Will a Biden presidency change anything for animals?
Less than one day into his first term as the most powerful man on the planet and US President Joe Biden had already signed no less than 17 executive actions with the aim of overturning some of the most controversial policies of his predecessor, Donald Trump. But will any of these, or indeed any of Biden’s plans for the next four years, have any positive impact on non-human animals?
The dark marketing secrets behind the food you eat
In our video This is how the dairy industry lied to the world, we revealed the many ways in which just one of the many faces of animal agriculture has been colluding with governments to mislead the world for over a century. Manipulative messaging has been a huge part of that lie, so let’s look at some “iconic” advertising that demonstrates the psychological tricks being used to fool people into consuming more animals.
DEBUNKED: “Vegans should abandon soya milk if they want to save the planet, urges sustainable food charity” - Daily Telegraph
Last year a study came out that pointed the finger squarely at people who drink soya milk as the true villains of Amazon destruction. Thanks to environmental author Tim Bailey, we take a look at the Sustainable Food Trust’s dodgy calculations, which the anti-vegan media was quick to amplify not least of all the Daily Telegraph.
Surge in 2020 Part 2: July to December
In Part 2 of our 2020 round-up, Media and Education Coordinator Andrew Gough looks at the last six months of the year, arguably one of the most eventful for Surge with a distinct change of gears for the team. Don’t forget to read Part 1.
Surge in 2020 Part 1: January to June
2020 is probably a year many of us would rather forget, but it wasn’t all bad. Andrew Gough, media and education coordinator at Surge, takes a look back at the last 12 months of Surge campaigns and projects starting with January to June. We’ll be releasing Part 2 of our round-up on New Years Day.
Rudolph the red-nosed COVID carrier and the children being put at risk
Every year, as Christmas approaches, the UK plays host to a bevvy of live reindeer events from garden centre car parks to pubs, town centre parades, Santa’s grottos and more. What better way to spread festive cheer than to use some non-native animals who do not adapt easily to the climate here as mere props around Santa? Yes, it is as depressing a sight as you’re imagining. Rehana Jomeen, Festive Events Campaigner at Freedom for Animals, writes.
Surge announces launch of the Surge Sanctuary
Surge is pleased to announce the launch of the Surge Sanctuary, an 18-acre haven for rescued animals and the realisation of a two-year dream since the opening of Unity Diner in 2018.