Co-op to halve prices of plant-based range to make carbon-friendly vegan food less “unfair”
It’s long been a criticism of vegan diets that our ‘fake meat’ products are too expensive when compared to the original cruelty-ridden versions. But no longer it seems, at least at Co-op with the announcement that it will slash prices to create parity between items like its plant-based burgers and sausages and the versions non-vegans buy.